Samsung, Cameron to collaborate for 3D content

By Staff Writer
Samsung's South Korea division and James Cameron, director of the smash-hit film Avatar, announced on Friday that they will work together in a bid to boost content for the 3D televisions.

The agreement between the two will allow Cameron and his crew to make 3D footage of music videos which will feature South Korean pop stars. Samsung will use the footage to promote the sale of its 3D TVs across the globe.

Avatar, which grossed $2.8bn in ticket sales at the box office, created an influx of 3D films and set the trend in the movie industry and Samsung believes that there is a real market for the 3D TVs.

The electronics company, which is the world's largest manufacturer of flat screen TVS, said that it may raise this year's sales targets for the 3D TV due to the growing popularity and demand. The original target was two million but with everybody, including sports broadcasters, getting on the band wagon, there is scope to raise the target bar significantly.

"Demand for 3D TVs is very strong, but the supply is falling short of such a strong demand due to panel shortages. But there is a possibility that the initial two-million sales target may be raised," Yoon Boo-keun, president of the company's visual display division, told a news briefing.

Cameron believes that the biggest obstacle that needs to be overcome is content tailor made for 3D televisions and said that the thousands of hours worth of content that is needed "will require a revolution in the way TV is produced."

3D TVs will cost around R21 000 and if you didn't keep your glasses from when you went to go watch Avatar, you might have to pay an extra R50 - R250 for those too, depending on the quality.

If everything, however, goes according to plan, the way we watch television could be changed completely and as technology evolves there is no telling just where our TV watching experience will end.

Recent Articles

Featured Request your credit report from the right bureau

With so many different credit bureaus in South Africa, it may be difficult to decide from which one to request your credit report. We have a look at what you should be aware of when selecting a credit bureau.

Applying for a home loan? Consider the repo rate

When you apply for a home loan, one of your top priorities should be to secure a low interest rate. In order to achieve this, you need to be familiar with the repo rate. We find out more about this.

Effective financial planning as a single parent

As a single mom or dad, it can be challenging to keep up with the ever-increasing expenses of raising a child. We have a look at the importance of setting up a budget as a single parent.

How your credit score impacts your insurance – and vice versa

Since insurance is paid in advance, it may seem unrelated to your credit score. However, these two are in fact linked to one another. We find out why insurers look at your credit score.

Deals

Get a FREE flight ticket with Hotel Sky

Price: From R5,200
When: Until 31 January 2022
Where: Johannesburg and Cape Town

Voucher for 2 special at Bakwena Day Spa

Price: From R1,798
When: Until 31 January 2022
Where: Centurion, Hartbeespoort and Stellenbosch

Spier Hotel Summer Special

Price: Available on request
When: Until 31 March 2022
Where: Stellenbosch


Latest Guide

Guide to debt rehabilitation solutions