Guiding consumers since 2009

New bonus benefits reward Absa customers

By Staff Writer

Thanks to two new bonus benefits, Absa Rewards members will be entitled to subsidised home emergency assistance and a lifeline of medical practitioners at discounted prices.


A home assistance benefit will afford Absa Rewards members a 24-hour helpline providing assistance for emergency home repairs such as plumbing, locksmith, electrical and appliance services that could result in consequential damage. The service can be used three times a year at a specific value and the call-out fee and first hour of labour will be free to members.


With Absa’s healthy lifestyle benefit, customers will receive a 20% discount on consultation fees from selected optometrists, dentists and GPs. Rewards members on medical aid will only pay the discounted rate of the consultation fee and then claim this amount back from their medical aid scheme.


Older services will be enhanced
Arrie Rautenbach, Absa's head of Retail Banking said with the introduction of two new benefits, Absa’s older ranges of free value added services that forms part of the holistic rewards offer, would not be discontinued, but enhanced to increase value for customers.


“The bank’s lifestyle concierge service will remain with information on sourcing products and services which include bookings for theatre tickets‚ concerts‚ events and restaurants as well as a Dial-A-Discount service that searches for the best prices on any item or service near customers.


"The complement of both old and new bonus benefits will help South Africans take charge with even more ways to save money and make life easier. This was not just simply because of a set of new bonus benefits with its rewards programme, but because the rewards are ‘richer’,” said Rautenbach.


He added that Absa’s emphasis is on investing in essential services and economic stimulus as a way to show the power of enhanced service, both as a direct service model and as a cost effective investment. This will help customers to live within their means, especially as we approach the Easter break.


“We needed to ensure that the benefits offered are relevant, and most importantly provide convenience not only to customers' banking and shopping, but also in their daily lives,” said Rautenbach.

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